ON-0HOLD MARKETING

MUZICRAFT | MARKETING ON HOLD

WHAT MESSAGE ARE YOU SENDING YOUR CUSTOMERS?

Why do you spend all of that money on advertising?

So that the customer will call you, right? If so, why are you missing the opportunity to let them know why you are the right choice?

With our on hold marketing service called MOOD: Voice, you not only get that chance but you can also let the customer know about other products and services you offer. With Mood:Voice you can change your message as little as once a year or as often as once a week, it’s completely your choice. Please give us a call to schedule an appointment to talk about your business… We’ll even put you on hold if you want to try it out! Better yet, click the button for a sample.

DELIVERY OPTIONS FOR EVERY PHONE SYSTEM

Internet – No longer a need for a dedicated phone line just use the internet. Files can be sent in WAV format or MP3.

Satellite Download – A great solution if you already have our music service or if you are looking to add both.

Phone Download – The content is sent through your phone lines and loaded onto the equipment.

On-premise – Discs are sent directly to your business, insert the media and the equipment does the rest. The content is digitized onto the equipment’s memory so the sound is crystal clear no matter how many times it is played.

PROVEN BY THEM NUMBERS

Customers left on-hold without any background music felt that a 30-second on-hold call actually lasted 90 seconds. And, customers thought a 30-second on-hold call that used music-on-hold lasted only 15 seconds. – AT&T Survey

Executives spend 15 minutes a day or 60 hours per year on hold. – USA Today

The average hold time is 38 seconds. – Electronic Distribution Today

On average 7 out of 10 business callers are placed on hold. – Inbound/Outbound

88% of callers surveyed want to hear product information on hold and will stay on the line longer if provided with this information – roughly 20% said that they have purchased additional products based on information they heard while on hold. – Sales & Marketing Management

  • 94% of all marketing budgets are spent on inducing a customer to call, while only 6% is spent on handling the call once it is received. – Inbound Telephone Call Center
  • The average person will spend 1.2 years on hold. – Woman’s World Magazine
88%

88% of callers prefer messages to other hold options.

60%

60% of callers HANG UP without hold music or messages!

30%

30% of callers that HANG UP, DON’T CALL BACK… EVER!

LET US CRAFT YOUR

AUDIOVISUAL ENVIROMENT

We’ve been crafting audiovisual environments since 1952. Let us help improve your business.

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